WHAT IS
"The LAB: Inside the Game Industry" is the all-new LIVE Game Industry broadcast featuring valuable insight from incredible special guests! Chat In-Person with Pioneers and Innovators in the Game Industry! Post your questions in chat and have them answered on-air. We cover, in-depth, Industry News and Events, both local and abroad, new games, technology and ALL THINGS GAMING!
Join us Wednesdays at 7PM CST for a new LIVE episode!
available on all your favorite platforms
MEET THE ALKEMISTS
THE HOSTS OF THE LAB: INSIDE THE GAME INDUSTRY
Greg Posner is the host of Player Driven and an Alkemist for The Lab, where he mixes gaming, customer experience, and data-driven insights into conversations that matter. With years of experience bridging the gap between players and businesses, Greg breaks down best practices using real-world examples and solid KPIs. His approach makes complex metrics accessible, turning numbers into strategies that drive success. Whether he’s deep-diving into engagement trends or refining the player journey, Greg is all about connecting data to real impact.
GREG POSNER
CONNECT WITH GREG
ÁNGEL GUEVARA
Ángel (Ahn-hell) Guevara is the CEO and Founder of JOYBOY, a creative agency specializing in marketing solutions for gaming businesses. Originally from Caracas, Venezuela, and with five years in Tokyo as a Creative Marketing Consultant, Ángel thrives in global, collaborative spaces. He also hosts FLAMA: The Ultimate Guide to the Gaming Industry, a podcast empowering listeners with skills and insights from top industry mentors.
CONNECT WITH ÁNGEL
Cassandra Liu is a game developer, musician, and data scientist driven by a passion for innovation and creativity. As the co-founder of the indie game studio Fingers on the Moon, she is currently developing ‘Take That MainStage!’, a game that captures the journey of a musician chasing their dreams. With a deep appreciation for the artistry of game design, Cassandra is dedicated to crafting experiences that are both engaging and thought-provoking. Blending her expertise in music, technology, and data science, Cassandra brings a multidisciplinary approach to game development, creating worlds that resonate emotionally and intellectually. She remains committed to shaping the future of interactive entertainment, always seeking the next groundbreaking idea.
CONNECT WITH CASANDRA
CASSANDRA LIU
SPECIAL GUESTS
SEASON 1 HOSTS SOME AMAZING SPECIAL GUESTS FROM ACROSS THE INDUSTRY
Brian Raffel - President (Raven Software) | Ben Kvalo - Founder (Midwest Games) | Tim Gerritsen - COO (Lost Boys Interactive)
Karim Abou Shousha - Principal Lighting Artist (Ubisoft Montreal) | Jennifer Javornik - CHIEF PARTNERSHIPS OFFICER (Filament Games)
Mondae Atughonu - Co-Founder (Leap of Faith Studios) | Justin Berenbaum - VP Strategic Planning (Xsolla)
Dean Takahashi - Lead Writer (Games Beat) | Ben Geisler - Principal Engineer (E-Line Media) | Jonathan Yarbor - CEO (NodeCraft)
Amir Satvat - (Game Changer Award Winner, & Industry Job Guru)
Interact LIVE with Industry Leaders from: Raven Software, Games Beat, Ubisoft, Midwest Games, Lost Boys Interactive, XSolla, Respawn, Leap of Faith Studios, Filament Games, Pyramid Lake Games, Indie Games Academy, Activision, Nodecraft, Chazak Games, Kosmacon Games, Women In Games, CowTown Creative, Wisconsin Games Alliance, PUBG, Zenimax , Wolfjaw Studios and MUCH MORE!!
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HOW TO FIND THE LAB
WHERE TO FIND THE LIVE STREAM & WHEN WE BROADCAST
“The LAB: Inside the Game Industry” broadcasts LIVE, EVERY WEDNESDAY AT 7pm CST | 8pm EST. We simulcast from Twitch, YouTube, LinkedIn Live & Facebook Live. Join in the conversation and ask questions from all 4 platforms. For the full experience we suggest following along with the live stream on Twitch, where you can earn and use in-stream currency, participate in polls, ask questions directly to the special guests and much more.
STREAMING LIVE
Connect with us on Twitch, YouTube , LinkedIn & Facebook
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Every episode of “The LAB: Inside the Game Industry” is archived for “On-Demand” viewing at your convenience. You miss the interactive experience that makes The LAB unique but it’s perfect for following along for education or just simply if your schedule doesn’t permit the LIVE stream! You can find previously streamed episodes on YouTube
ON-DEMAND VIEWING
ON-DEMAND LISTENING
In the same way “The LAB: Inside the Game Industry is available for “On-Demand” viewing, we also provide access to the entire library of not only The LAB: Inside the Game Industry, but all Alkemi Labz productions. simply click on a platform icon below to access The LAB: Inside the Game Industry on your favorite listening platform.
For the FULL LAB Experience, join our Patreon and get early access to Pre-Recorded episodes, discounts on swag, behind the scenes access, Bonus Loyalty GEMZ, VIP access to meet with the guests and sit in on the filming of a LIVE episode! VIP Viewing Parties, Game Jams and much more!
THE LAB+
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EARN LOYALTY POINTS “GEMZ” JUST FOR TUNING IN!! GET 250 GEMZ FOR FOLLOWING THE LAB ON YOUTUBE & TWITCH
LAB LOYALTY
GEMZ
IN-STREAM GAME CURRENCY
“GEMZ” can be used to play chat games such as “Slots” and “Gambling”, “Magic 8 Ball” and more, earn exclusive rewards like “Backstage Access” during a LIVE episode of “The LAB: Inside the Game Industry” Meet the special guests via private video conference access and much more! Save up your GEMZ and use it to buy items from the store!
You earn GEMZ for every minute of the stream you are in.
You do not have to be in chat to earn GEMZ
THE LAB IS INTERACTIVE!
JOIN INTERACTIVE LIVE POLLS, CHAT GAMES, SPIN THE WHEEL, GIVEAWAYS AND MUCH MORE!!
INTERACTIVE POLLS
JOIN IN AND MAKE YOUR VOTE COUNT
Vote LIVE on polls based on the topic of the week! have YOUR voice be heard and recorded in the polls! With topics about games and media in the current digital landscape.
Lucky viewers will be selected from the chat to “Spin the Wheel” and have a chance to win prizes or “AL Bucks” to use in the store. Get lucky and land on the gold tile and instantly win your choice of “Lab Gear” from the store! Shirts, Hoodies, Hats, Backpacks, Mousepads, Mugs and so much more!